Read more about
Corpus Media labs is a Media & Entertainment software and services company focused on building Cross platform applications bringing rich media experiences like Interactivity, Enhanced TV, Customer care, transactional services, participatory and Information services across TV, PC and Mobile.
Corpus media labs cross platform applications can be deployed on top of proprietary Service acceleration platform, IAM™ as well on industry renowned middleware platforms...
Corpus Media labs suite of products and services are targeted to help IPTV/Cable, DTH, Mobile operators, Broadcasters and content owners enhance ARPU's, reduce churn, improve loyalty, lower operational costs ensuring the quality of experience.
Developing a software product for the Media/ Entertainment/ Convergence industry is a tricky business. First there is the continuous pace of technology change continuously shaping and reshaping markets. Second as commercial models undergo churn and review, this can give rise to new opportunities or impede existing ones and this is an ongoing process as well. Third, with the increasing focus on regulatory change covering convergence related industries, in most countries, a further source of risk and opportunity is evident. In sum, you could say this is a high-risk, high-reward area for development, and retaining strategic flexibility and speed to market is paramount.
Easier said than done. People aren't cheap and as the market moves up and down everybody looks at the same labour pool. You need to then insulate the development effort against everyday changes and focus on quality. The market and investors will demand predictability no matter how new your technology or untested your proposition. The time to market challenge is ever present because somewhere somebody may be building the same product, faster.
In sum, the key challenges you face as a Software Product Company, especially in the Media / Convergence industries, are:
- To bring down cost
- Improve quality - in the face of ongoing changes
- Increase Predictability
- Improve time to market & release cycles
- Bring scalability/flexibility - to address ever changing opportunity spaces